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Branding & Identity Design

Branding & Identity Design

How BMI Helps With Branding & Identity Design

Create a distinctive brand with memorable logos, cohesive visual identities, and clear guidelines that keep every touchpoint consistent.

Your brand is what people remember after they've forgotten the details. A distinctive identity makes you easier to recognise, and easier to choose.

We shape the logo, colours, type and tone that make up your brand, and write them down clearly so everything you produce stays consistent.

What This Covers

  • Logo design
  • Visual identity
  • Colour and typography
  • Brand guidelines
  • Brand applications
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Designer comparing printed artwork with a laptop screen
Blank business cards on a pastel background

Why It Works

How We Approach Branding & Identity Design

  • Distinctive

    An identity built around what actually sets your business apart.

  • Cohesive

    A system that holds together, from a business card to a billboard.

  • Usable

    Clear guidelines mean anyone can apply your brand correctly.

Tools We Use

The Tools We Work In.

  • Google Search ConsoleIndexing, queries and technical health for your site.
  • Google Analytics 4Where visitors come from and what they do next.
  • Google AdsSearch and shopping campaigns that reach buying intent.
  • Google Tag ManagerClean tracking, deployed without touching the code.
  • SemrushKeyword research, competitor gaps and rank tracking.
  • AhrefsBacklink profiles and the authority behind rankings.
  • Meta Business SuiteFacebook and Instagram campaigns and audiences.
  • Shopify & WooCommerceStorefronts, product feeds and checkout tracking.
  • MailchimpEmail campaigns, automations and list health.

How We Work

From Your First Idea to
Your Next Stage of
Growth.

Let's Discuss Your Project

  1. Discover &
    Understand

    We get to know your business, audience, and goals, then research your market to identify where design and marketing can make a difference.

  2. Plan &
    Create

    We develop a focused strategy and bring it to life through thoughtful design, compelling content, and campaigns shaped around your brand.

  3. Launch &
    Refine

    We launch your project, track performance, and gather feedback to refine the work and keep your marketing moving towards your goals.

Quick Answers

Find Answers to Your
Common Questions.

01. Do you do rebrands as well as new brands?

Yes, both. A refresh can sometimes achieve what you need without starting again, and we'll be honest about which fits.

02. What do I receive at the end?

Your logo files, colour and type choices, and guidelines showing how to use them. We'll agree on the exact list up front.

03. Can you apply the brand to everything else?

Yes. Website, packaging, print and campaigns can all be handled by the same team.

More Solutions

Everything Works Better Together.

  • Website Design & Development

    Build a responsive, user-friendly website that reflects your brand, showcases your services, and turns visitors into enquiries.

  • E-commerce Solutions

    Launch and grow your online store with seamless shopping experiences, compelling product pages, and Shopify or WooCommerce development.

  • Packaging & Label Design

    Give your products a distinctive shelf presence with packaging and labels that balance brand storytelling, clear information, and visual appeal.

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Ready To Take Your
Brand To The Next Level?

Contact Now